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Exploring the Mercedes-Benz Logo

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The Mercedes–Benz logo is the inspiration and starting point of this parameterized form. Manipulating its sliders will quickly take you to diverse forms with entirely different graphic impact.

Contributed by: Christopher Carlson (February 2009)
Open content licensed under CC BY-NC-SA

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See "The True Story Behind the Mercedes-Benz Three-Pointed Star".

The particular design of the logo used in this Demonstration is taken from:

Y. Kuwayama, Trademarks & Symbols, Vol. 2: Symbolical Designs, New York: Van Nostrand Reinhold Company, 1973 p. 97.

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